Automatic WhatsApp messages help businesses respond instantly, save time, and deliver consistent customer support around the clock. In this guide, we break down everything you need to know about automating WhatsApp — from setting up Greeting and Away Messages in the WhatsApp Business App to building advanced workflows using the WhatsApp Business API. Learn the exact steps, tools, and best practices to create high-performing WhatsApp automation that improves engagement, reduces manual work, and enhances your customer experience.